The tickets were thought of as a way for people to purchase a package of video reviews. Instead on buying one offs as they go they could opt for purchasing a set amount which for purpose of this discussion we called tickets. These tickets could then be exchanged by them for reviews as they saw fit.
The idea was floated about being able to use tickets for reviews or in a larger quanity for testing but after more thought I really want testing to stand on its own. Something to be taken seriously as a goal and an achievment.